User Empowerment Technologies to Address Online Privacy Concerns
Lorrie Cranor
AT&T Labs -- Research
lorrie@research.att.com
A number of effort have been launched to help individuals better
understand and control the use and disclosure of their personal
information when they go online. These efforts include developing
vocabularies to fairly and accurately represent privacy practices
(IPWG); developing technologies that enable sites to express their
privacy practices and users to seamlessly exercise preferences over
them (P3); developing technologies that allow users to control the
secure release of data (OPS); and offering services that offer
assurances to users that practices are in fact being followed
(TRUSTe). I will provide an overview of these efforts and discuss how
they can work together and how they fit into the "big picture" of
online privacy.