Johannes Berg, Hamburger Hafen and Logistik AG

Abstract

The presentation by Johannes Berg provides strategic and operational insights into how Hamburger Hafen und Logistik AG (HHLA) is investing in automation and digital capabilities across its port terminal operations in Hamburg and other European locations. It highlights how both greenfield and brownfield projects contribute to increased efficiency and environmentally sustainable seaside and hinterland logistics processes. Particular attention is given to shoreside and hinterland automation initiatives at Germany’s largest container terminal, Container Terminal Burchardkai in Hamburg, as well as to the introduction of remotely operated gantry cranes at HHLA’s Hamburg terminals.

Bio: 

Johannes Berg is Director of Corporate Affairs at Hamburger Hafen und Logistik AG (HHLA). In this role, he is responsible for developing and implementing strategies to represent the company’s economic and political interests vis-à-vis business, politics, and society. As a member of HHLA’s strategy team, he actively helps shape the future of one of Europe’s leading logistics companies.

Previously, he served for over five years as Managing Director responsible for establishing the Digital Hub Logistics & Commerce in Hamburg—part of the de:hub initiative of the German Federal Ministry for Economic Affairs—and developed it into one of the leading innovation ecosystems for startups in the logistics sector. The hub is also supported by the European Commission as a European Digital Innovation Hub (EDIH).

Johannes Berg studied International Relations in Dresden, Mexico City, and Kaliningrad. He holds an Executive MBA in Innovation Management from the Vlerick Business School (Belgium) and Stellenbosch University (South Africa). His professional experience includes positions as an economic adviser in Brussels, the Netherlands, and Ukraine. He serves as a board member of the Port of Hamburg Marketing and is member of the Committee of Innovation and Digitalization of Chamber of Commerce in Hamburg.

He lives in Hamburg with his family, is the father of a son, and an avid cyclist.