Muthu Muthukrishnan, Amazon

Abstract

Science is inspired to study natural, chemical, economic and other systems and has broad set of tools. In this talk, we consider the Science that arises from trying to understand he needs of online customers. We will use the Sponsored Products example which is an advertising solution for customers' needs. We will provide an overview of the problems and tools.

Speaker Bio: Muthu Muthukrishnan is Vice President of Sponsored Products for Amazon Advertising, a self-service advertising solution that drives product discovery and sales on Amazon.com. Prior to joining Amazon in 2018, Muthukrishnan held a variety of research positions, including  those at Bell Laboratories, Microsoft, and Google, as well as Professor of Computer Science at Rutgers University. Muthu's scientific interests are in Algorithms, as well as Auctions and Game Theory. Muthu is a Fellow of the ACM and winner of the Imre Simon Test of Time Award for work on count-min sketch.